The 2026 World Cup recorded unprecedented spectator and digital metrics as the Round of 16 concluded, marking the first edition of the tournament to feature 48 teams.

FIFA stated that the tournament had surpassed 20 billion video views across its various digital platforms and social media, indicating the scale of global engagement with the event.

In terms of attendance, matches drew over 6.25 million spectators, with stadium occupancy reaching 99.7% and an average attendance exceeding 65,000 fans per match.

FIFA noted that operational and technical aspects matched the global scale of the event, with 161,000 kilometers of fiber optic cable deployed, over 13 million gigabytes of data transmitted via tournament and broadcast networks, and more than one billion cyber threats countered to ensure continuity of digital services.

On the hospitality front, FIFA revealed that hospitality package sales exceeded 600,000 packages, with individual fans accounting for 60% and corporate buyers 40%, reflecting growing demand for premium sports hospitality experiences during the tournament.