She wears a white dress from Harvey Nichols, her demeanor and speech refined, a face filter preserving her privacy. With a confident smile that beams on all around, she readies herself, a sharp knife yielding to her delicate fingers. She wears white Jimmy Choo heels, standing in the inner courtyard of the house. Her plan: slaughter and skin the sacrificial sheep on the morning of the first day of Tashreeq. Snapchat does not allow broadcasting the full footage due to blood, but fortunately some clips emerged of her skinning the Najdi sheep, hanging proudly by the garage door. The Najdi sheep, a top breed, is celebrated in Saudi sheep beauty pageants. The sight suggests it hung happily to be skinned and butchered by her hands. In stark contrast, the slaughter and skinning rituals juxtapose with the elegance of pure white, untouched by a single drop of blood, down to the luxurious shoes. I watched, dumbfounded.

The irony is that the woman who skins, slaughters, and presents great cooking recipes on her social media accounts is the same one who reads selections of poetic verses of utmost beauty and lyricism: 'Abudhiyyat' poetry, a colloquial poetry common among Bedouins, and excerpts from Al-Akhtal Al-Saghir and the author of 'Al-Kawkab Al-Ashqa'. She is the same one who discusses existential and philosophical topics with remarkable maturity, delving into the depths of the self. She is the same one who reads and contemplates, who goes to the sheep market and buys 'Sultan Ibrahim' from the fish market, then afterward stops for breakfast of 'fool and tameez'. And she is also the one who goes to the gym to lift weights, leaving optimism in our hands.

For those who don't know, Jimmy Choo is a Malaysian-British shoe designer. He began his career in 1986. His famous brand symbolizes elegance and luxury in the fashion world, with high-end designs of shoes, bags, and accessories worn by many celebrities on the red carpet and at prominent social events. It was certainly fitting in this solemn occasion to prepare and perform the slaughter and skinning of the sacrificial animal in a manner befitting the personality of the one doing it. It was a clear message that femininity and 'sana' (grace/skill) come together. A woman is said to be 'sani'a' or 'sani'ah' meaning beautiful, soft-bodied, fine-boned, who manages her affairs well. A man may also be called 'sani''. In fact, there was a famous handsome man from Quraysh named Sunay' al-Tuhawi; when he attended festivals, Quraysh would order him to cover his face for fear of tempting women.

To be honest, I am not one who follows celebrities on social networks, but the positivity this lady spreads, despite stark contrasts and mastery of details, is remarkable and highly impactful. She shares experience, disseminates sober thought, and imparts wise experiences. The beauty is that it comes in a fun and sarcastic tone that might help many to be optimistic and make decisions to manage their lives. There is unpretentious inspiration and a balanced approach in sharing details of personal experiences, without nudity or vulgarity, and without creating problems with people to attract followers.

But the most beautiful thing this unique lady does is that she uses constructive comments positively without feeling frustrated or insulted. The tactic she follows is that she posts the negative or offensive comment without revealing the identity of its author, leaving her followers to respond and 'lash out' publicly. It's a smart policy that deserves tipping one's hat.

Creating useful and engaging content requires social intelligence and a focus on positive, inspiring messages that motivate others to achieve personal goals, providing information and tips for self-development, career, and mental health. If images and videos are used smartly, the impact persists and extends. It also becomes necessary to encourage followers to contribute to purposeful discussions and dialogues, by responding to audience needs, offering appropriate content, and interacting directly with comments and inquiries.

Fame is a complex matter influenced by several factors, and it has a positive role in raising awareness and impacting societies in general, if used beneficially. There are famous accounts in various fields such as fashion, beauty, fitness, health, and daily life that enhance awareness of different issues that society needs.

There are accounts that shed light on important topics and draw attention to current issues, delivering positive, motivating messages. Thus, a beneficial influencer on social media can be a positive force when they have a conscious and responsible message.

A woman's true beauty comes from within, from her patience, wisdom, and ability to balance her roles. Even when she slaughters and skins the sacrificial animal, a girl can become a mother and a businesswoman. Her worth is not diminished by managing her home or cooking. She keeps up with daily life in work, family, social activities, and self-care. And with all that, she has time to relax and focus on other tasks.

The point is that having the ability to influence God's creatures of all backgrounds, and the possibility of changing the simplest things in others' lives, is a blessing that surpasses any other from the Giver. This account has an elegant harmony that is utterly unpredictable, just like the harmony between wearing Jimmy Choo shoes and skinning the sacrificial animal. You are facing proof that stagnation for some is a myth, and that sincere giving is met with endless gratitude. Gratitude may get lost among thousands of comments and likes, but God casts love into hearts, so we suffice from afar by praying behind the unseen.

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