With the summer season, Taif Governorate transforms into a vibrant agricultural tapestry, where fruit orchards intertwine with mountain heights and valleys, offering a unique tourism model that combines agricultural production and natural beauty, granting visitors an experience that goes beyond leisure to experiencing the details of rural life and exploring one of the Kingdom's most prominent agricultural seasons.

During this period, the governorate’s farms witness peak production of apricots, plums, grapes, pomegranates, cactus pears, and berries, becoming a destination for visitors who wish to stroll among fruit trees, pick fruit directly from farms, and learn about traditional farming methods preserved by locals through successive generations.

Farms are spread across Al Shafa, Al Hada, Wadi Muharram, Wadi Layyah, Al Bani, and Al Amaq, where the climatic diversity of the farms, the governorate's altitudes, and fertile soil contribute to producing seasonal crops known for their quality, turning these sites into destinations that attract nature lovers and seekers of authentic rural experiences.

Tourism guide Ahmed Al-Jaed explained, in his statement to SPA, that the fruit season has become one of the main drivers of tourism movement in the governorate, coinciding with an increase in the number of summer vacationers, and giving visitors an opportunity to discover the agricultural side of Taif through field tours inside farms, learn about local products, and interact with farmers, adding a distinctive human and cultural character to the trip.

Al-Jaed added that this type of tourism has contributed to diversifying the tourism product, supporting farmers and productive families, and stimulating local markets, in addition to encouraging investment in tourist farms and rural inns, which have become part of the sustainable tourism system in the governorate.