Science and Technology / 'Principles of AI in Media' Project Wins International Recognition at World Summit on the Information Society 2026

Geneva, 26 Muharram 1448 AH, corresponding to July 11, 2026, SPA – The project document 'Principles of AI in Media,' launched by the Saudi Media Forum in partnership with the Saudi Data and Artificial Intelligence Authority (SDAIA), has received an Award of Merit in the Media category at the World Summit on the Information Society 2026 awards, organized by the International Telecommunication Union in Geneva. It was selected among the global list of nominated projects in the Media category, out of projects and initiatives submitted by entities from various countries worldwide, in international recognition of the document's contribution to promoting responsible and trustworthy use of artificial intelligence technologies in the media sector. The 'Principles of AI in Media' document, announced by His Excellency the Minister of Media, Mr. Salman Al-Dosari, in his opening speech at the previous edition of the Saudi Media Forum, serves as a national reference framework guiding the responsible use of AI technologies at various stages of the media work cycle, from data collection, content production and editing, through publication and distribution, to measuring impact and interaction, thereby contributing to raising the efficiency of media institutions, supporting innovation, enhancing content quality, and reducing risks associated with misinformation, synthetic content, and deepfake technologies. The Head of the Saudi Media Forum, Mohammed bin Fahad Al-Harthi, explained that the document represents an important step in developing the uses of AI in media, reflecting the integration of efforts between the media sector and SDAIA in building a safer and more reliable digital media environment. He noted that the document helps media institutions adopt AI technologies within clear frameworks that stimulate innovation while maintaining professional and ethical standards, and contributes to enhancing public trust in media content. Al-Harthi added that this recognition reflects the Kingdom's leading position, with the support and follow-up of the Minister of Media, in developing ethical and regulatory frameworks related to AI technologies and their growing role in shaping a responsible digital media future that balances leveraging the advanced capabilities of modern technologies with preserving content reliability, individual rights, and professional and human values. // End // 20:32 T M 0087

Geneva, 26 Muharram 1448 AH, corresponding to July 11, 2026, SPA – The project document 'Principles of AI in Media,' launched by the Saudi Media Forum in partnership with the Saudi Data and Artificial Intelligence Authority (SDAIA), has received an Award of Merit in the Media category at the World Summit on the Information Society 2026 awards, organized by the International Telecommunication Union in Geneva. It was selected among the global list of nominated projects in the Media category, out of projects and initiatives submitted by entities from various countries worldwide, in international recognition of the document's contribution to promoting responsible and trustworthy use of artificial intelligence technologies in the media sector. The 'Principles of AI in Media' document, announced by His Excellency the Minister of Media, Mr. Salman Al-Dosari, in his opening speech at the previous edition of the Saudi Media Forum, serves as a national reference framework guiding the responsible use of AI technologies at various stages of the media work cycle, from data collection, content production and editing, through publication and distribution, to measuring impact and interaction, thereby contributing to raising the efficiency of media institutions, supporting innovation, enhancing content quality, and reducing risks associated with misinformation, synthetic content, and deepfake technologies. The Head of the Saudi Media Forum, Mohammed bin Fahad Al-Harthi, explained that the document represents an important step in developing the uses of AI in media, reflecting the integration of efforts between the media sector and SDAIA in building a safer and more reliable digital media environment. He noted that the document helps media institutions adopt AI technologies within clear frameworks that stimulate innovation while maintaining professional and ethical standards, and contributes to enhancing public trust in media content. Al-Harthi added that this recognition reflects the Kingdom's leading position, with the support and follow-up of the Minister of Media, in developing ethical and regulatory frameworks related to AI technologies and their growing role in shaping a responsible digital media future that balances leveraging the advanced capabilities of modern technologies with preserving content reliability, individual rights, and professional and human values. // End // 20:32 T M 0087