The Saudi Media Forum announced on Sunday that registration has opened for the third edition of the Media Innovation Bootcamp (Saudi MIB), one of the most prominent initiatives of media business incubators and accelerators, in preparation for its launch within the activities of the Saudi Media Forum 2027 with a new global identity. The President of the Saudi Media Forum, Mohammed bin Fahad Al-Harithi, affirmed that the Media Innovation Bootcamp has become a leading national platform for discovering and empowering media talents and turning creative ideas into media projects that are capable of growth and sustainability. He pointed out that the third edition represents a new phase in the camp's journey by expanding participation, strengthening strategic partnerships, and leveraging the latest artificial intelligence applications in developing the media industry.

Investing in Human Capital

Al-Harithi said: The future of media begins with investing in human capital and empowering creatives to possess the tools of the future. Through the Media Innovation Bootcamp, we work to build an integrated ecosystem that brings together media professionals, developers, and entrepreneurs to create innovative media solutions that originate from the Kingdom to the world, in alignment with the goals of Vision 2030. He added: The initiative was launched by the Minister of Media, Salman bin Youssef Al-Dossary, and the President of the Saudi Authority for Data and Artificial Intelligence (SDAIA), Dr. Abdullah bin Sharaf Al-Ghamdi, within the activities of the Saudi Media Forum, and today it continues its journey as one of the most prominent national initiatives specialized in media innovation.

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3 Main Tracks

The camp opens its doors to media professionals, innovators, entrepreneurs, and those interested in modern technologies to participate in an integrated practical experience combining training, mentoring, and hands-on development, through specialized programs and workshops supervised by an elite group of experts and specialists in media and digital technologies, aiming to turn ideas into innovative, executable media projects. The third edition includes 3 main tracks: AI-enhanced journalism, smart content production, and the smart virtual broadcaster, representing an opportunity for participants to develop innovative media solutions, gain practical experience, and work within multidisciplinary teams to produce high-quality projects that keep pace with the future of the media industry.

Supporting Media Innovation

The Media Innovation Bootcamp is one of the qualitative initiatives of the Saudi Media Forum aimed at supporting media innovation, empowering national competencies, and enhancing integration between media and technology, in line with the rapid digital transformations, contributing to building a creative economy based on knowledge and innovation, and reflecting the Kingdom's interest in strengthening the innovation ecosystem, investing in modern technologies, and empowering national talents, in line with the goals of Vision 2030 in the areas of digital transformation and knowledge economy. The third edition, held in strategic partnership with the Saudi Authority for Data and Artificial Intelligence, is expected to attract participants and experts from inside and outside the Kingdom, enhancing the exchange of expertise, building partnerships, and launching innovative media projects that contribute to shaping the future of media.