Saudi Arabia Welcomed 32 Million Tourists Last Year
The tourism sector witnessed continuous growth, as Saudi destinations hosted more than 32 million domestic and international tourists during last year's Saudi Summer season, a growth rate of 26 percent compared to the previous season, and tourism spending exceeded SAR 53.2 billion, a growth of 15 percent. According to the annual report of the Quality of Life Program 2025, Saudi Arabia ranked first globally as the top tourist destination in terms of growth rate of international tourist revenues during the first quarter of 2025, compared to the same period in 2019, according to the World Tourism Barometer report issued by the United Nations World Tourism Organization. According to the Saudi Press Agency (SPA), the number of international tourists arriving to various Saudi destinations doubled, as Saudi Arabia recorded a growth of 102 percent in the number of international tourists during the first quarter, compared to 2019, far exceeding the global growth rate of 3 percent and the Middle East growth rate of 44 percent. Saudi Arabia ranked third globally and second regionally, reinforcing its leading position in the international tourism sector. In the entertainment sector, the sector continued its expansion through a system comprising 954 licensed venues, hosting 40 unique entertainment events, along with implementing training programs and various development courses that benefited more than 42,000 beneficiaries in 10 cities, incubating 33 startups, and supporting 110 enterprises through financing and financial guarantee programs. On the cultural front, the Prince Mohammed bin Salman International Center for Arabic Calligraphy was inaugurated in Madinah, and the Red Sea Museum opened in Historic Jeddah as a qualitative addition to the cultural and knowledge landscape in Saudi Arabia. The number of cultural event days reached 6,314 days, compared to the 2025 target of 3,010 days, and the number of 'visitable national heritage sites' reached 232 sites, thus achieving the 2025 indicator target.
Original source: Arriyadiyah
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